About Us

Gloss Communications is part of the Alchemy PR Group. We deliver consumer and b2b comms across all forms of media representing established brands, music artists, festivals, and tech companies, through to salons & spas, eco-beauty, wellness and lifestyle products.

We’ve worked with a wide range of lifestyle, entertainment and well-being clients including Vidal Sassoon, Ministry of Sound, Black Tech Fest, Electric Brixton, Ingenious Media, AEG Live, Nissan UK, BlackBerry, Corona, Bacardi, Hitachi, Razer, Virgin/EMI, Island Records, Defected, Glitterbox at HI Ibiza, Eristoff Vodka, Trevor Sorbie, Frontcover Cosmetics, London Hong Kong Dragon Boat Festival, Fowey Festival of Words and Music, Sony Music, Annie Mac, Pete Tong, Sigma, Late At Tate Gallery, and many more.

Gloss Communications is a comms and marketing agency specialising in hair, beauty, wellbeing, health, fitness & lifestyle. Our team includes former editors and journalists.

Since its inception in 2005, Gloss has created successful campaigns for the likes of Henkel, Jamie Stevens, Jack Howard, Authentic Beauty Concept, O&M, Wanderlust (yoga and mindfulness festival), Trevor Sorbie, Marisa Peer (leading UK therapist), SBS/O&M/Nine Yards/EveryGreen, Konjac Sponge, Organic Colour Systems, Tara Smith (vegan hair products), Karine Jackson (award-winning sustainability champion), Errol Douglas, Gina Conway Aveda Lifestyle Salons & Spas, GLOWWA, Christopher Appleton and more. We have a strong track record for award entry writing, and our product entries have won everything from Marie Claire and Cosmo to Natural Health and Pure Beauty to Grazia and Woman&Home awards.

Our services include PR and comms across consumer, national, regional, broadcast, and b2b/trade media; social media campaigns and community management; talent management; event PR and management; marketing; brand consultancy and business development; award entries (multiple consumer and b2b successes); sponsorship procurement; and securing key influencer endorsements.

We know that better PR creates a better business. As a consultancy, we work with global companies and entrepreneurs alike. Our knowledge of contemporary lifestyle and consumer culture is backed by years of experience. We are experts at finding the USPs for our clients that achieve the best possible results across editorial and social media, tailoring our campaigns to specifically appeal to the right audiences. Our journalistic background ensures we know what makes a good story and we work hard to create the best pitch and the strongest content.